Graphic Designer and Illustrator with over 15 years of experience specializing in apparel graphics and licensed product development.

My work focuses on translating visual concepts into commercially effective graphics for fashion collections, combining strong illustration skills, character design and trend-driven aesthetics.

I have extensive experience creating placement prints, all-over patterns and graphic concepts for fast-paced retail environments, working closely with suppliers and brands connected to the Inditex ecosystem. I am highly skilled in developing licensed graphics, interpreting brand guidelines and adapting characters into compelling designs that balance creativity with commercial appeal.

From concept to final artwork, I manage the full design process, delivering production-ready assets aligned with industry standards.

My approach combines illustration, storytelling and product awareness to create graphics that are not only visually strong but also ready for market.